Friday, October 23, 2015

Post #5

Descriptive

Levi's (Original Logo) - The original logo for Levi's that was first introduced in 1886 is descriptive because it is shown that the product that company is trying to sell is jeans. In it, it shows how tough and strong the jeans are, further demonstrating the durability of the jeans. This logo is timeless and memorable, keeping the legacy of Levi's for years to come.




Instagram - The logo for Instagram is descriptive because it shows a camera. The purpose of the social media is to take photos and share them among others. The camera represents this, and lets the audience automatically now that this is its purpose. The logo is memorable and versatile, making it very effective in getting its message out to the people.

 


Symbolic

Maplestory - The logo for Maplestory is represented as a Canadian maple leaf. Maplestory is a MMORPG that played by internationally. The logo is symbolic because the maple leaf represents connection and unity, which are also apparent aspects of MMORPGs. These types of games' intents are to bring players together in a fun and enjoyable environment. The logo is also simple and versatile.
 
  


Firefox - The logo for Firefox is symbolic because it uses pictures to describe the company. The depiction of the the fox encircling the globe represents the internet browser's ability to reach all over the world. The internet is a worldwide source that contains information from all over, and the use of such a symbol is pleasing to the eye. Not only that, but the fox represents diplomacy, which further represents the company's ability to keep good relations between people of different countries. The logo is timeless, memorable, and versatile.

 




Typographic

Facebook - The logo for Facebook is typographic because it uses font to represent itself. The "f" of course stands for "Facebook", but the use of the color blue is also significant. Blue is a calming color, and it is supposed the company wants its audience to feel at peace and enjoy the simplicity of the social media. The logo is simple, versatile, and timeless. 

 


Photoshop - The logo used for Photoshop is clearly typographic because of its use of text. The "Ps" stands for Photoshop, which is quite obvious. Similar to many other popular logos, it also uses the color blue, which again represents a calming feeling. Not only that, but the use of a border gives the logo more flair without overdoing it and keeping its simplicity. The logo is simple and versatile, making it an effective communicator. 





 
Combined 

Burger King - The logo for Burger King is combined because it includes typography and symbolism. "Burger King" is written within the shape of a burger, which clearly shows the products that the company is trying to present to its audience. Not only that, but the colors and bold and vibrant, which appeal to a younger audience. The logo is versatile, which allows for its effectiveness.

File:Burger King Logo.svg - Wikipedia, the free encyclopedia


Jack in the Box - The logo for Jack in the Box is combined because it uses both typography and symbolism. The text "Jack" is put literally in the box as shown, and while the remaining words, "in the box" stay outside. The logo is symbolic in that it shows an actual box. The color red that is used here is an intense color that instantly catches the eye of its audience. The logo is versatile and simple, making it effective.


Thursday, October 22, 2015

Post #4

Why/how can logos be used to communicate?

Logos can be used to communicate by presenting an idea through a graphic representation of a company name, trademark, etc. They are used to communicate because visual messages are often more effective in sending a message.
 

Via the internet, find 2 favorite logos that clearly communicate their brand. 

Post both in this entry and explain your choice. 

 


 
AdBlock's logo clearly communicates their brand in that it represents its purpose. AdBlock prevents unwanted advertisements from showing up on webpages. The stopping hand is a universal symbol that many people can understand, as this application "stops" the ads from appearing. The color red is also often used as a representation of danger, or again, stopping. The octagonal shape and color make the logo look like a stop sign, further emphasizing the "stop" aspect of the application.

 


The Coco-Cola logo is a timeless logo that no one will truly forget. It is a very popular brand that is known virtually worldwide. It's font choice and crimson color give off a sense of something grand, something classic. Not only that, but the logo includes a soda bottle, saying straight away that the company sells soda. These aspects help the company clearly communicate their brand effectively.


What is the difference between copyright and public domain?

Copyright refers to original works that are protected under the creator. Public domain refers to works not protected by copyright that can be used freely. 



How can you avoid plagiarism in this class?  In other classes?

You can avoid plagiarism in this class by making sure your works are original and are not copies of existing designs. In other classes, you can avoid plagiarism by ensuring that your written words are your own and not someone else's. You can do so by checking through the internet and seeing if anyone has used the same words and phrasing you have.